Artist/Label Branding Lessons

Learn how to establish a presence in the electronic music industry with professional artist/label branding lessons with me, Chris Coburn.

Tailored for artists and labels striving to make a mark in the competitive dance music scene. Our comprehensive sessions cover essential strategies to help you stand out in this ever-growing music industry. We will identify your strengths and areas for improvement, and work closely to help you achieve your desired goals.

My Background:

I have over 5 years of experience as an electronic music producer, with a degree-level education from SAE Institute. By focusing on marketing, brand growth, and refining my professional image, I’ve been able to heavily propel my career forward over the past twelve months. This has led to me performing at the international music event: Amsterdam Dance Event and being featured on respected platforms such as BBC Radio 1, the Liverpool Echo newspaper and Beatport top 10 & trending artist charts.

Working alongside my business coach, I’ve maintained a consistent online presence, gaining valuable insight into social media platforms, online marketing tools, and the inner workings of the music industry. I take pride in creating and sharing content that not only represents my brand but also resonates with my target audience.

We Will Cover:

• Distinctive Branding: Creating a unique and memorable brand that sets you apart from the competition.
• Success Mindset: Adopting the drive and mindset necessary to excel in your career and overcome industry challenges.
• Professional Presentation: Learning to present yourself in a polished and professional manner to attract and impress industry leaders.
• Maximising Revenue: Using creative ideas to diversify and maximise your revenue streams effectively.
• Social Media Strategy: Developing and structuring a robust social media schedule to engage and grow your audience consistently.
• Leveraging Marketing Tools & AI: Utilising advanced marketing tools to amplify your reach and push your work to its fullest potential.
• Building A Network: Creating meaningful relationships with artists, industry professionals, and promoters by maintaining an active presence at events, both online and in-person.
• Using Data & Analytics: Harnessing insights from metrics to make smarter decisions, refine your strategy, and grow your brand effectively.
• Target Audience: Identifying and understanding the people who resonate with your music.

How It Works:

Book a session and you will be sent a link to book a time slot.

Please note, these lessons are over a zoom call.

With expert guidance and insights, you'll gain the necessary knowledge and skills needed to enhance your profile, grow your brand, and achieve lasting success in the electronic music industry. 

Thank You